Creative partners for

ambitious founders

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We launch brands – and grow with them as they soar. We work with the world’s next biggest startups to kickstart their brand through content & design.

BRANDS, MEET YOUR MAKER.

Hi, we’re Aimee & Lu. We know founders have big visions – we help them create a brand to match.

For years, friends and clients came to us looking for help with their brand. Often, they weren’t ready to hire an in-house creative team, but they also didn’t want to juggle independent freelancers or deal with an agency where they would be one of many clients.

They saw huge value in bringing on a content-and-design duo who could work together efficiently to get the job done. A small, specialized team who would really understand their needs, and then deliver. No micromanaging. No excuses. No BS.

Lu Yu, Design

Website   |   Twitter

Aimee Millwood, Content

Website   |   LinkedIn

WHAT WE DO

Helping startups stand out is what we do best – and what we love most.

By combining our experience in storytelling and design, we bring you everything you need for a cohesive brand identity, with none of the fluff. Sometimes, 1+1 really does equal 3.

Content Strategy

Messaging & positioning

Brand storytelling

Copywriting & editing

Visual Design

Brand identity

Web design

Marketing design

By combining our experience in storytelling and design, we bring you everything you need for a cohesive brand identity, with none of the fluff. Sometimes, 1+1 really does equal 3.

Content Strategy

Messaging & positioning

Brand storytelling

Copywriting & editing

Visual Design

Brand identity

Web design

Marketing design

WHY US?

We work directly with CEOs, founders, and leadership teams to understand their big ideas and translate them into tangibles.

Direct access to creatives

You will always work directly with us – no project managers or middle men involved. We're 100% invested in delivering work that exceeds expectations.

We are not an agency

We work your way, and not the other way around. We join as a natural extension of your in-house team, adapting to your style, structure, and workflows.

High-velocity, quality-focused

We know as a startup, you need to move. We’re an execution-oriented team that prioritizes efficiency without sacrificing on quality.

We know startups

We have 20+ years combined experience building leading brands from the ground up, from their first pitch deck, websites, and beyond.

CLIENTS

We work with clients from all sectors based on a shared value set and vision for how to create a better future.

“Aimee and Lu are amazing at taking unstructured thoughts and ideas and turning them into outstanding deliverables. As opposed to an agency, their flexibility and speed is a real game changer.”

“ Super experienced professionals who really understand what startups need. They don’t waste time and fully own projects from end to end. Plus, they always overdeliver."

Nic Riedel

HEAD OF PRODUCT MARKETING @ SUPERLIST

Dov Kaufmann

CEO @ TOLSTOY

We join forces with the visionary founders, innovators, and go-getters behind the next big thing.

Or email us: hello@millwoodandyu.com

3D design & animation by Christoph Gromer

© 2024